Heath Ritenour, CEO of Insurance Office of America
Heath Ritenour, CEO of Insurance Office of America
Heath Ritenour, CEO of Insurance Office of America

It’s rare to find a business that wasn’t affected by the COVID-19 pandemic and the subsequent economic shutdown. The insurance industry certainly saw some immediate and long-term changes. Auto policyholders filed fewer claims because they were driving less. Policyholders for multiple lines were (and continue to be) concerned that they wouldn’t be able to afford their insurance premiums. Simultaneously, these new concerns bred innovation, evolution, and forward movement. Heath Ritenour, chairman and CEO of Insurance Office of America, looks at the positive changes that have emerged in the industry over the past 18 months.

Heath Ritenour feels that it is…


Heath Ritenour, CEO of Insurance Office of America
Heath Ritenour, CEO of Insurance Office of America
Heath Ritenour, CEO of Insurance Office of America

Cancer is a diagnosis feared by many and experienced firsthand by those from all demographics and walks of life. Heath Ritenour, chairman and CEO of Insurance Office of America, is no different from others in receiving the worrisome diagnosis. It changed the course of his life, creating a unique opportunity to view life in a new light.

Heath Ritenour shares his experience with cancer, as well as the wisdom and thoughts that came from it. His insight aims to inspire others to change the course of their own path before they face this type of challenge themselves.

A Diagnosis of Cancer

At the age…


Heath Ritenour, CEO of IOA
Heath Ritenour, CEO of IOA

The pandemic has changed the way most industries do business, and the insurance industry is no exception. As the United States slowly gets back to a new normal, we talked with Heath Ritenour, chairman and CEO of Insurance Office of America, about what consumers can expect from their insurance company and producers going forward in this post-pandemic environment. His answers might surprise you.

The Insurance Company in a Post-Pandemic Era: What to Expect

1. Better customer service. Did your auto insurance carrier send you a check last year? The rebate was due to the dramatic downturn in miles driven by the average policyholder, thereby making the risk of an accident…


John Ritenour and Heath Ritenour, IOA
John Ritenour and Heath Ritenour, IOA
Heath Ritenour with John Ritenour, IOA

As the chairman and CEO of Insurance Office of America (IOA), the 11th largest privately held insurance company in the United States, Heath Ritenour has a unique perspective on leadership.

During his tenure at IOA, Heath Ritenour has faced both personal and professional challenges. Through these experiences, he has developed a core business model — one that focuses on the value of people and self-investment — which has helped him achieve great success. …


Heath Ritenour, CEO of IOA

“When life throws you a curveball, hit it out of the park.” This anonymous quote describes what Heath Ritenour, chairman and CEO of Insurance Office of America (IOA), has been able to accomplish as both a cancer survivor and a business leader. While acting as CEO of the multigenerational business launched by his parents, John and Valli Ritenour, Heath Ritenour was diagnosed with cancer. Never one to take learning opportunities for granted, Heath has used this experience to transform his leadership style, as well as the industry. …


Heath Ritenour, CEO of IOA
Heath Ritenour, CEO of IOA
IOA CEO Heath Ritenour

“For individuals outside of the industry, insurance can be confusing”, admits Heath Ritenour, industry veteran and CEO of Insurance Office of America. This is especially true with niche insurance products, such as personal liability insurance and different business coverages. However, everyone needs insurance to protect their business and personal assets.

While the digital age has made it possible for individuals to purchase a variety of insurance coverages online directly from the insurance carrier, working with an experienced insurance agent offers a number of benefits. Since agents are compensated by the insurance company, you don’t pay anything extra for taking advantage…


Heath Ritenour, CEO of IOA
Heath Ritenour, CEO of IOA
Heath Ritenour, CEO of IOA

Heath Ritenour is the CEO of Insurance Office of America and a well-seasoned thought leader in the insurance industry. Heath’s parents, John and Valli Ritenour, co-founded Insurance Office of America with the idea of creating a one-stop insurance brokerage that emphasized excellence in customer service. It was an idea that took off. Today, under Chairman & CEO Heath Ritenour’s leadership, seven of the company’s brokers have been named “2021 Power Brokers” from Risk & Insurance . The honor awards insurance professionals who demonstrate excellence in the industry.

Said Heath Ritenour about the winners, “We couldn’t be more proud of the…


Heath Ritenour, CEO of IOA

Anyone who has looked at their business or personal insurance statement recently knows that insurance rates fluctuate. Those who have asked their agent or broker about an increase may have gotten a quick answer that there have been a lot of claims this year or that it’s a capacity issue. While those factors certainly enter into the equation, Heath Ritenour, CEO of Insurance Office of America, is quick to point out that claims and capacity are just a part of the complex set of components that drive insurance prices upward.

Ritenour explains the multiple factors that determine when insurance rates…


Although Heath Ritenour had chosen the theme for his message to Insurance Office of America (IOA) months in advance, he had no idea how true that theme would feel to him. Just one week before the event, he’d been declared free from cancer. Nine months earlier, he had no idea what was in store for him when he got the diagnosis. What he couldn’t expect was that he would be a changed man from his experience-changed for the better. In fighting cancer , Heath Ritenour discovered there was more to freedom than he’d realized.

Heath Ritenour’s Journey

January 11th was Heath Ritenour’s first…


Legacy businesses, essentially, entail creating a successful blueprint that is worth being passed to the next generation and preserved. There are a lot of businesses that are started by fathers who pass them down to sons. However, only few are as large, successful and interesting as the story of John and Heath Ritenour, and Insurance Office of America (IOA).

The company was started over 30 years ago by John Ritenour and the path to legacy business status took a number of unexpected turns. Throughout the years, IOA grew steadily. …

Heath Ritenour

Heath Ritenour is the CEO and Chairman of Insurance Office of America (IOA).

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